Cookie Policy

Last Updated: June 11, 2025

This Cookie Policy explains how BudgetWise ("we", "us", or "our") uses cookies and similar technologies to recognize you when you visit our website at www.budgetwise.co.za ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

Please read this Cookie Policy carefully. By continuing to browse or use our Website, you agree to our use of cookies and similar technologies as described in this Cookie Policy.

1. What Are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, BudgetWise) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.

2. Why Do We Use Cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Website. Third parties serve cookies through our Website for analytics and other purposes.

3. Types of Cookies We Use

The specific types of first and third-party cookies served through our Website and the purposes they perform are described below:

3.1 Essential/Strictly Necessary Cookies

These cookies are strictly necessary to provide you with services available through our Website and to use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the Website, you cannot refuse them without impacting how our Website functions.

Name Purpose Duration
PHPSESSID Preserves user session state across page requests Session
cookie_consent Stores your cookie consent preferences 1 year

3.2 Analytical/Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. They help us know which pages are the most and least popular and see how visitors move around the Website. All information these cookies collect is aggregated and therefore anonymous.

Name Purpose Duration
_ga Registers a unique ID that is used to generate statistical data on how you use the Website 2 years
_gat Used by Google Analytics to throttle request rate 1 day
_gid Registers a unique ID that is used to generate statistical data on how you use the Website 1 day

3.3 Functional Cookies

These cookies enable the Website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these services may not function properly.

Name Purpose Duration
preferences Remembers your preferred settings for the Website 1 year
language Remembers your language preference 1 year

3.4 Targeting/Marketing Cookies

These cookies are used to make advertising messages more relevant to you and your interests. They also perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed, and in some cases selecting advertisements that are based on your interests.

Name Purpose Duration
_fbp Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers 3 months
IDE Used by Google DoubleClick to register and report user actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user 1 year

4. Other Tracking Technologies

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website. This allows us, for example, to monitor the traffic patterns of users from one page within our Website to another, to deliver or communicate with cookies, to understand whether you have come to our Website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.

5. Cookie Consent and Control

When you first visit our Website, we will present you with a cookie banner that allows you to accept or decline cookies. You can choose to accept all cookies, reject all non-essential cookies, or customize your preferences for different types of cookies.

You can also change your cookie preferences at any time by clicking on the "Cookie Settings" link in the footer of our Website.

Additionally, most web browsers allow some control of most cookies through browser settings. You can find more information about this in the help section of your browser. Please note that if you choose to reject certain cookies, you may still use our Website, but your ability to use some features or areas may be limited.

6. Managing Cookies in Your Browser

In addition to the cookie consent tool on our Website, you can also refuse or accept cookies from the Website at any time by activating or changing the settings on your browser. Information about the procedure to follow in order to enable or disable cookies can be found on your Internet browser provider's website via your help screen. You may wish to refer to https://www.allaboutcookies.org for further information on cookies.

Please be aware that if cookies are disabled, not all features of the Website may operate as intended.

7. Do Not Track Signals

Some web browsers may transmit "do not track" signals to websites and other online services with which the browser communicates. There is currently no standard that governs what, if anything, websites should do when they receive these signals. We currently do not take action in response to these signals. If and when a standard is established, we may revise our policy on responding to these signals.

8. Changes to this Cookie Policy

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. The date at the top of this Cookie Policy indicates when it was last updated.

Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. If the changes are significant, we may provide a more prominent notice or get your consent as required by law.

9. Contact Us

If you have any questions about our use of cookies or other technologies, please contact us at:

Email: [email protected]

Address: Geelhoutboom, George, 6530, Western Cape, South Africa

Phone: +27 44 881 0110

This Cookie Policy was created to comply with South African data protection laws, including the Protection of Personal Information Act (POPIA), as well as other international standards for transparency in privacy practices regarding the use of tracking technologies.

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